#holstee

4 posts

• May 18, 2026

  Runway Week 2: Underneath

  Kim's 14-year KPI sheet started filling itself in, QuickBooks came off manual export, and Google's AI Overview showed up in the search numbers.

• May 11, 2026

  Runway Week 1: Calibrate

  Two refreshes shipped, the April health report ran, and the Pinterest API saga ended in a clean decision.

• May 5, 2026

  Runway Week 0: Setting up

  The weekend the Sprint Plan came together, the 14 decisions that fell out, and the first refresh shipped via API.

• May 4, 2026

  Back to Holstee, for a sprint

  Stepping back in part-time for an 8-week run to modernize what's worth modernizing.